Growth Marketing Associate- Influencer

Rocket Money is on a mission to empower people to live their best financial lives, offering valuable services that help manage finances. The Growth Marketing Associate - Influencer will be responsible for expanding the company's offline footprint through influencer sourcing, campaign execution, and relationship management, contributing to the overall growth strategy. Responsibilities Responsible for influencer sourcing, outreach, contract and rate negotiation, campaign execution, and campaign analysis Support and own day to day optimizations and operations of user acquisition through the Influencer channel with meticulous attention to detail Contribute to the strategy and execution of the Influencer channel to rapidly expand our reach while exceeding ROAS targets Act as the key point of contact for influencers, talent managers, and agency partners to create strong relationships that maintain Rocket Money’s position as a world-class growth team Utilize deep channel learnings to suggest optimization opportunities that are backed by data and are aligned with the growth team’s goals Brainstorm with our creative team to ensure our creative briefs are best-in-class Work cross functionally with Digital and Creative teams to strategize repurposing influencer content for digital ads, including making recommendations, negotiating usage rights, collecting assets, and tracking usage fees Take part in a strong culture of rapid experimentation, measurement and iteration on the marketing team. The best ideas come from anyone, and are inspired by data Skills 1 to 2 years of professional experience in influencer marketing Excellent communication skills (Slack / email / phone / within team / with partners) Advanced Excel skills (experience with BI tools such as Looker a huge plus) Love for taking initiatives and being a self starter Excited to voice opinion, give and receive feedback Resilience and willingness to keep pushing tirelessly when it makes sense and move on when the time is right Comfortable prioritizing multiple time sensitive tasks and executing under pressure Ability to see the forest from the trees: you can analyze large data sets and craft results into a story that allows for informed decisions Benefits Health, Dental & Vision Plans Life Insurance Long/Short Term Disability Competitive Pay 401k Matching Team Member Stock Purchasing Program (TMSPP) Learning & Development Opportunities Tuition Reimbursement Unlimited PTO Daily Lunch, Snacks & Coffee (in-office only) Commuter benefits (in-office only) Company Overview Rocket Money is a leading personal finance app with a mission to improve the financial prosperity of millions of people. It was founded in 2015, and is headquartered in Silver Spring, Maryland, US, with a workforce of 201-500 employees. Its website is