**Experienced Manager, Influencer Strategy – Driving Strategic Partnerships and Campaign Success in the Dynamic World of Influencer Marketing**

Are you a seasoned marketing professional with a passion for influencer marketing and a knack for driving strategic partnerships and campaign success? Do you thrive in a fast-paced, dynamic environment where creativity and innovation meet business objectives? If so, we invite you to join our team as an Experienced Manager, Influencer Strategy at Disney Streaming, a global leader in the entertainment industry. **About Disney Streaming** Disney Streaming is a cutting-edge business segment of The Walt Disney Company, dedicated to providing highly-personalized entertainment experiences to diverse consumers around the world. Our mission is to deliver the content our audiences want most, on the latest platforms, at a time of rapidly-evolving consumer habits. We sit at the intersection of entertainment, sports, and technology, seeking to connect viewers with the stories they love while driving the streaming industry forward with consumer-first innovation. **Our Influencer Marketing Team** Our Influencer Marketing team is a key player in the Disney Streaming ecosystem, responsible for guiding influencer marketing campaigns from development through execution. As an essential addition to our team, the Experienced Manager, Influencer Strategy will help shape the strategic vision on how the Walt Disney Company engages and works with influencers across our various brands. Reporting to the Director, Influencer Marketing & Strategy, this role will be responsible for providing strategic guidance, developing influencer concepts, drafting creative briefs, and setting trackable campaign goals for all first- and third-party influencer campaigns. **Key Responsibilities** As an Experienced Manager, Influencer Strategy, you will be responsible for: * Guiding the strategic vision of each influencer campaign to ensure alignment with business objectives and brand values * Developing and drafting influencer creative concepts for all first- and third-party campaigns, leveraging your expertise in the influencer marketing space * Collaborating with the Campaign Execution team to develop strategic briefs for brand campaigns, ensuring seamless execution and delivery * Managing cross-functional team planning to develop and execute campaigns, driving results and ROI * Developing and managing content calendars for influencer activation across our major brands, ensuring consistency and impact * Staying up-to-date on Disney brand safety guidelines and adapting our campaign processes to increase awareness and engagement around all influencer activations **Essential Qualifications** To succeed in this role, you will need: * 5+ years of experience in an influencer marketing role and/or similar function leading high-priority Brand projects with multiple key stakeholders * A deep understanding of the influencer marketing space, including its trends, challenges, and opportunities * A background in media and brands, as well as experience shepherding large-scale, cross-channel influencer marketing campaigns * Experience working with highly matrixed marketing organizations, with a proven ability to navigate complex stakeholder relationships * High degree of competency around influencer marketing strategy, campaign planning, and management * Demonstrated analytical and problem-solving skills, with the ability to juggle scope and resources to meet deadlines consistently * Experience in digital media, talent/artist relations, public relations, and/or marketing, with a focus on short-form video platforms such as YouTube, Facebook, Instagram, TikTok, and Snapchat * Familiarity with back-end publishing and platform analytics tools (i.e. FB insights, YouTube Analytics) * Demonstrated ability to manage direct reports, with a focus on leadership development and team growth **Preferred Qualifications** While not required, the following qualifications would be an asset: * Experience working with short-form video platforms, including YouTube, Facebook, Instagram, TikTok, and Snapchat * Familiarity with influencer marketing platforms and tools, such as AspireIQ, HYPR, or Upfluence * Experience with data analysis and reporting, including the ability to track and measure campaign performance * A proven track record of developing and executing successful influencer marketing campaigns, with a focus on ROI and business impact **What We Offer** As an Experienced Manager, Influencer Strategy at Disney Streaming, you will have the opportunity to work with a talented team of professionals who are passionate about driving innovation and excellence in the entertainment industry. We offer a competitive salary, comprehensive benefits package, and a dynamic work environment that fosters growth, learning, and collaboration. **Career Growth Opportunities and Learning Benefits** At Disney Streaming, we are committed to helping our employees grow and develop their careers. As an Experienced Manager, Influencer Strategy, you will have access to a range of learning and development opportunities, including: * Regular training and development programs, designed to enhance your skills and knowledge in influencer marketing and related areas * Mentorship and coaching from experienced professionals, to help you navigate the organization and achieve your career goals * Opportunities to work on high-profile campaigns and projects, with a focus on driving business impact and ROI * A dynamic and inclusive work environment, where diversity, equity, and inclusion are valued and celebrated **Work Environment and Company Culture** Disney Streaming is a global organization with a diverse and inclusive culture. We are committed to creating a work environment that is welcoming, supportive, and empowering for all employees. As an Experienced Manager, Influencer Strategy, you will have the opportunity to work with a talented team of professionals who are passionate about driving innovation and excellence in the entertainment industry. **Compensation, Perks, and Benefits** We offer a competitive salary, comprehensive benefits package, and a range of perks and benefits, including: * A competitive salary, commensurate with experience and qualifications * Comprehensive benefits package, including medical, dental, and vision insurance * 401(k) matching program, to help you save for your future * Flexible work arrangements, including remote work options and flexible hours * Access to a range of employee discounts and perks, including Disney theme park tickets and merchandise **Conclusion** If you are a seasoned marketing professional with a passion for influencer marketing and a knack for driving strategic partnerships and campaign success, we invite you to join our team as an Experienced Manager, Influencer Strategy at Disney Streaming. Apply today to take the next step in your career and join a dynamic and innovative organization that is shaping the future of entertainment. Apply for this job